TARIFFIC TRACKER - Q1 2017

January 23, 2017

“Save 18% on your new cellphone contract, unless you’re on Vodacom”

If you were on the perfect package 2 years ago, how much can you save by moving to the perfect package now? Tariffic, a South African company that helps businesses and individuals manage & minimise their cellphone bills, has just released its quarterly ‘’Tariffic Tracker’’. The findings thereof show that consumers can save 18% on their cellphone bills after 2 years by making sure they upgrade to the perfect cellphone contract for them.

Tariffic saves its users about 40% on their cellphone bills by ensuring that they’re on the right packages and that cellphone are being managed properly. Antony Seeff, Tariffic’s CEO, says, “by optimising your contracts every time they expire, you can save an additional 18% which is a total saving of nearly 50% on your original cellphone bill.”

Key findings from Tariffic’s Tracker:

  • South African Mobile Network Operators are introducing new packages on a regular basis, and have introduced nearly 40 different packages over the past two years. Within a period of under two years, our users could save an average of 18% on their voice contracts by making sure that they’re on the right packages when their contracts expire. In order to achieve this, the consumers considered would have had to move to a different package in 75% of the cases. And it’s impossible to identify which package to change to without help. Consumers can find their perfect packages, for free, at www.tariffic.com
  • Telkom and Cell C currently offer the cheapest voice contracts, followed in most cases by MTN. Vodacom comes in last in 3 out of 4 instances.
  • Cell C’s new Pinnacle packages are offering an incredible amount of value thanks to their introductory promotion which sees users getting 3x the inclusive value of the contract, for the lifetime of the contract, if they sign up before the end of January 2017. These Pinnacle packages are being recommended for 3 out of 4 users and coming in as the Tariffic Pick in 2 of those cases.
  • Telkom’s new data-centric FreeMe packages are also performing incredibly well, and are being recommended for all the voice contract users considered. Even though these packages are showing an average saving of 29%, they are being compared to Telkom’s previous packages which were also very affordably priced.
  • MTN customers are seeing an average saving of a massive 33% over the 18 months due to the introduction of MTN’s MyMTNChoice+ Packages.
  • Not only have Vodacom not introduced any new packages to our Tariffic Tracker users, but the prices for their Smart contracts have actually increased over the period.
  • When it comes to data contracts, there has been very little movement in the market. No meaningful new packages have been introduced over the period and although Cell C’s data prices have come down slightly (by 5% for Maleek), MTN’s have increased by the same amount.

NOTES ON THE CALCULATIONS

  • Tariffic only offers packages that are publicly available in service providers’ broadsheets and websites.
  • Only SIM-only deals from the 4 major network operators were considered.
  • The Tariffic Tracker users are based on actual user profiles, and it is assumed that these users’ behaviour has stayed consistent over the period.
  • Tariffic doesn’t take into account any short-term promotional bundles offered as part of a contract. Promotions that are included for the full 24-month period of the contract are included, and are valid as of the publication date.
  • The total price shown will include the additions of any necessary add-on bundles and out of bundle spend.

ABOUT TARIFFIC

Tariffic was founded in 2011 to help consumers and businesses save money on their cellphone bills. Tariffic’s mission is to help cellphone users understand, optimise, and manage their cellphone spend and cellular usage.

Tariffic’s award-winning software has been recognised as a unique innovation, on an international scale. In 2012 Tariffic was awarded a Support Program for Industrial Innovation (SPII) grant for global innovation by the Department of Trade & Industry deeming components of its software a world first. In 2013 Tariffic was invited to the Enterprise Technology Show to present and discuss its global innovation, and in 2014 Tariffic was a finalist in Microsoft’s Start Up Tel-Aviv competition and a guest at the Industrial Development Corporation of South Africa’s prestigious Innovation Summit, to name a few accolades. In 2016, Tariffic received Frost & Sullivan’s 2016 New Product Innovation Award in the Value-Added services industry in South Africa. Tariffic is also a graduate of Microsoft’s BizSpark and BizSpark+ programmes.

Tariffic is partly owned by Saicom Holdings. The Saicom group of companies are leaders in business telecommunication, largely focusing on telephony systems for corporate clients, VoIP operators, and international Telco carriers. Through its subsidiaries, including Saicom Voice Services and Saicom Technology, Saicom have rolled out telecommunications solutions to government departments, municipalities, financial institutions, and some of the largest call centres and corporations around South Africa and the African continent.

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